tea@storybistro.com
Courses at Story Bistro
  • Home
  • Blogging for Business 101
    • Welcome and Orientation
    • Who Are You Writing For?
    • Content Strategy
    • Writing Your Blog Posts
    • Optimize Your Blog Posts
    • Promote Your Blog Posts
    • Build on Your Success
  • Write Your Heart-Connected Web Copy
    • Get Your Workbook
    • Create Your Client Persona
    • Your Starter Recipe
    • Write Your Customer a Letter
    • Writing Your Web Copy
    • Writing Your Content
  • Your Unique Brand Recipe
    • Orientation
    • Your Unique Gifts, Talents & Passions
    • The Hero’s Story (Mission, Vision, Values)
    • Crafting Your Story
    • Expressing Your Brand: What’s in a Name?
    • Implement (Creating Your Rollout Plan)
  • Back to StoryBistro.com
Select Page

Lesson 5: Module 1 – Write for Humans First

by Story Bistro Courses | Jan 20, 2023 | Optimize Your Blog Posts

Many times when we talk about “optimizing” our content, we’re really talking about SEO (or Search Engine Optimization). The thing about SEO is that it’s a constantly moving target. Whatever I write about it today will be out-of-date tomorrow....

Lesson 5: Module 2 – Add a Compelling Image

by Story Bistro Courses | Jan 20, 2023 | Optimize Your Blog Posts

Include an image that conveys what the blog post is about. Images appeal to readers and help them better assimilate text-based content. A blog post that has some type of visual that’s a photograph, graphic or some type of infographic typically has better reach than...

Lesson 5: Module 3 – Formatting is Your Friend (or, We Eat With Our Eyes First)

by Story Bistro Courses | Jan 20, 2023 | Optimize Your Blog Posts

Online, it’s important to break text up into chunks. Online reading is not like reading a physical book. The online reader needs to be able to immediately scroll through content to get to the subheaders and the bolded content and even bullet points. For example,...

Optimize Your Blog Posts

  • Lesson 5: Module 1 – Write for Humans First
  • Lesson 5: Module 2 – Add a Compelling Image
  • Lesson 5: Module 3 – Formatting is Your Friend (or, We Eat With Our Eyes First)

Want More Help?

On-demand e-learning is great, but it can only take you so far. If you'd like some one-on-one coaching and feedback, please reach out to me via email. (There's a link at the top of each page.)
  • Home
  • Terms Policy
  • Privacy Policy
  • Disclaimer
  • Contact Us